Glava is a market leader in Norway in construction isolation, roof and technical isolation. The Glava Group has a turnover of NOK 1,3 billion and has more than 400 employees. Glava is known as an innovative operator in the B2B segment.
Professional purchasers are also consumers. It is therefore a requirement that e-commerce solution in B2B segment is at the same high standard as the customers are used to from their shopping experiences in B2C commerce. Glava acknowledged this at an early stage and realized that they had to make investments and offer new services to their customers if they were to maintain their position as an innovative company. They chose to develop an e-commerce aimed at professional customers who were buying from Glava’s sales office.